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Oct 1 2009

POSTAGE ARTISTS PARTICIPATE IN MOCHA TRAINING ::

Two Postage VFX artists will participate in a training session for Mocha (pronounced mock-ah), a planar tracking technology that is quickly becoming a critical application in the Postage toolbox.  Mocha analyzes the motion of a particular plane in an emulated 3d space and the results can be used for a number of techniques from replacing television or mobile phone screens to modifying textures and colors of scenes and even to automated rotoscoping.

Mocha and other fine VFX softwares are made by UK firm, Imagineer Systems who is offering courses in Los Angeles and New York this fall.

“We’re placing a big emphasis on education and training, beginning in an aggressive way during the month of October, and continuing for as long as necessary to ensure our customers are well prepared to tackle new opportunities with new tool sets,” said Ross Shain, chief marketing officer of Imagineer Systems. “The title of ‘editor’ is taking on new meaning as traditional editors are increasingly tasked with newer and more complex challenges – challenges that our planar tracking technology is designed to handle with ease. By taking our mocha family directly to the users in these major market cities, we’re showing them first hand just how easy their workflow can be when they integrate these new skill sets.”

“Recently, we produced a piece for Bareville Design which you can see in our gallery.  It leans heavily on Mocha to get imagery and modifcations where we wanted them.” says Postage Principal, Allen Clements.

Postage artists travel to New York on October 8th for this innovative industry training.

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Jun 24 2009

EARLY 90S TIME-WARP GETS THUMBS UP FROM THE DWARVES ::

We just finished the submission process of a treatment for a viral 30(ish) second web video featuring punk band the Dwarves for Philadelphia-based indie/collectable toy company, Aggronautix.  The spot will feature hand drawn early 90s style animation a-la afternoon cartoons from Postage friend and Illustrator Jeff McComsey (American Terror, Alterna Comics) and animation/compositing in-house by Postage Principal/Exec Producer Allen Clements.

Aggronautix Rock & Roll Collectibles collection currently feature GG Allin & Tescovee (from the Meatmen) bobble-headed action figures.  This push is meant to entertain, & get the word out about these and the newest in their line of Bobble-heads aka Throbbleheads.

The Dwarves dual-throbblehead is a combo with Hewhocannotbenamed and Blag the Ripper will be available soon.

Find out more at http://www.aggronautix.com

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Jun 24 2009

KODAK RETIRES KODACHROME ::

This week, Kodak announced through a press release that they will no longer be manufacturing Kodachrome film.  This is big news for independent film makers that enjoyed the seemingly ever-existent availability of 8/Super 8 or other Kodachrome formats.

We have a camera right here in the office that I had been dying to try out.  It seems, however, that the cost vs benefits of film have finally become out-balanced.  Filmmakers find themselves using digital effects to emulate everything from saturations to color/luminance levels and even as far as damaging the look of the film.

Anyway, it’s a moment and history we couldn’t help but report.  Hats off to an industry icon.

More information available at Kodak.

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Jun 19 2009

MAJOR CGI UPGRADE AT POSTAGE VFX STUDIOS ::

Early this morning we received our upgraded 3D CGI software capable of interfacing with our tracking and compositing software and feature rich including everything from fur textures to many animation features.  This is a huge step in our pipeline as we’ve been pulling out the 3D a little more often these days.  The new software will improve workflow for archtectual rendering, CG compositing as well as backgrounds and general animation elements.  Stay tuned for some photorealistic and stylized elements in special upcoming productions.

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Jun 17 2009

BAREVILLE DESIGN GETS TOP NOTCH ADVERTISING ::

A new commercial for Leolean Interiors Experts, Bareville Design will soon be airing regionally.

The commercial features HD videography, a custom produced musical score, and visual effects including motion tracking, 3D and Motion Graphics.

“Few local firms ever take advantage of the type of technologies in this spot due to availability, time or more typically, budgetary restrictions,” says Allen Clements, Executive Producer at Postage, Inc.

“Ultimately, the spot looks as big, qualified, & experienced as Bareville Design is and the customer will notice!”

The new spot is entitled “Bareville: Eye for Design”

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